Norwalk Furniture
Project: BASE-10 Content Management and Email Marketing Software
Industry: Furniture Design and Manufacturing
Website: www.norwalkfurnitureidea.com
Challenge:
Norwalk Furniture publishes eight websites featuring their different brands. The challenge was to implement one scalable content management platform that would allow content authors from many different offices to manage these multiple websites.
The Process:
After reviewing several solutions they decided to implement BASE-10. BASE-10 addressed all the requirements for security via Active Directory integration, scalability, ease of use and workflow processes, while being reasonably priced. BASE-10 is developed in the Microsoft .Net framework and is fully supported by a team of seasoned developers.
Other aspects of the system, include document and asset management were utilized to accomplish the daunting task of providing vast amounts of PDF content to prospective customers.
Solutions:
- Implemented Norwalk's corporate website into the BASE-10 content management solution within a 120 day period. The system was in place, on time and within budget.
- All content is searchable through a robust search on the public side of the website.
- Multiple templates can be developed and implemented into BASE-10, allowing various business units to implement their respective design specifications.
- One solution to manage eight independent websites
- Created a workflow system that supports Norwalk's internal processes, policies and procedures.
- Implemented the Email Marketing module allowing them to proactively keep current and prospective customers interested in their vast array of products and design services.
Results:
The BASE-10 content management solution allows Norwalk Furniture to cost-effectively control their website without the expense, bottleneck, or dependency of working with an outsourced provider, or small internal IT web development team.
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